The McClain Method | Business Tools For Interior Designers
Welcome to The McClain Method — the go-to podcast for interior designers who want to grow a profitable, polished, and well-run design business.
I’m your host, John McClain—award-winning interior designer, business mentor, author, and branding strategist. If you want to learn how to:
• price your interior design services
• attract high-value clients
• streamline your design process
• improve your client experience
• elevate your brand and visibility
• run your design firm with confidence
…you’re in the right place.
This podcast isn’t about pillows and paint swatches.
Here, we focus on the business of interior design—marketing, pricing, branding, sales, systems, visibility, mindset, and everything it actually takes to build a thriving design firm.
Each episode gives you clear strategies, actionable tools, and behind-the-scenes insights you can use immediately to grow your business and elevate your clients’ experience.
If you’re ready to step into your next level as an interior designer—and finally run a business that reflects your brilliance—welcome home.
The McClain Method | Business Tools For Interior Designers
86: Three Reasons Designers Stay Stuck (And How to Break Through In 2026)
Three Reasons Designers Stay Stuck (And How to Break Through In 2026)
If you’ve been feeling stuck in your design business — stuck at the same income level, stuck recreating your processes every time a new client reaches out, stuck second-guessing your pricing, or stuck behind a brand that doesn’t reflect your true talent — this episode is the shift you needed.
Today, John breaks down the three biggest reasons designers don’t grow (even when they’re working hard!) and teaches the mindset, strategy, and structure shifts he coaches inside The McClain Method. If you want a more confident, profitable, luxury-aligned business heading into 2026, this is your roadmap.
✨ IN THIS EPISODE YOU’LL LEARN:
- Why your business feels chaotic even when your design work is beautiful
- How reinventing your process for every new client drains energy, creativity, and profit
- What a real, repeatable business system looks like for designers
- The difference between pricing based on fear vs. pricing based on transformation
- Why your digital presence matters more than your portfolio
- How brand alignment impacts the level of clients you attract
- How to step into a higher level of confidence and clarity before the new year
🌟 For all things John and The McClain Method, head to: www.mcclainmethod.com https://mcclainmethod.com/ for information on coaching, memberships, & more!
📕 Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://johnmcclaindesign.com/designerwithin
Connect With John!
YouTube https://www.youtube.com/@mcclainjohn
Instagram https://www.instagram.com/themcclainmethod
Facebook https://www.facebook.com/mcclainmethod
LinkedIn https://www.linkedin.com/in/thejohnmcclain/
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